Gartner Peer Insights™️ 'Voice of the Customer': Social Marketing Management

Gartner’s Voice of the Customer for social marketing management finds that Khoros is a Customers’ Choice. Click here to read the full report.

Gartner VOC SMM Report


Khoros named a Customers’ Choice in social marketing management

As per GartnerⓇ, "The "voice of the Customer" is a document that synthesizes Gartner Peer Insights' reviews into insights for IT decision makers. This aggregated peer perspective, along with the individual detailed reviews, is complementary to Gartner expert research and can play a key role in your buying process, as it focuses on direct peer experiences of implementing and operating a solution." This report covers social media marketing and management, an area in which many businesses are investing heavily right now.

In this report, Gartner aggregates reviews of ten social media management solutions: Bridgeline Digital, Falcon.io, Hearsay Systems, Hootsuite, Salesforce, Sprinklr, Sprout Social, Welcome, Zoho, and of course Khoros. And we’re pleased to announce that the Khoros platform has been named one of only three Customers’ Choices out of the ten solutions.

Khoros also enjoys the highest willingness to recommend score, at 94% based on 45 reviews as of June '21, out of the three Customers' Choices.

To view all the data that Gartner has collected on social media marketing and management solutions, download the report and see why Khoros earned the top rating.



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Gartner Peer Insights content consists of the opinions of individual end-users based on their own experiences with the vendors listed on the platform, should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates.

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Download the report