AI & Automation
AI for every conversation, campaign, and customer
Khoros AI and automation delivers unmatched efficiency for marketing and service excellence. Read more
AI for every conversation, campaign, and customer
Self-service support, education, and collaboration
Agent efficiency, automation, and operational insights
Content management, publishing, and governance
Increase satisfaction and improve product adoption with complimentary training.
More than onboarding and implementation, this is where our partnership begins
Our in-house experts in social media and community management for Khoros customers
Insights, tips, news, and more from our team to yours
Case studies with successful customers to see how they did it
Technical overviews and links to developer documentation
Join us for webinars and in-person events
Integrations to connect with your customers, wherever they are
Guides, tipsheets, ebooks, on-demand webinars, & more
Policies, resources, certifications, and updates on our commitment to data security & compliance
AI for every conversation, campaign, and customer
Self-service support, education, and collaboration
Agent efficiency, automation, and operational insights
Content management, publishing, and governance
Increase satisfaction and improve product adoption with complimentary training.
More than onboarding and implementation, this is where our partnership begins
Our in-house experts in social media and community management for Khoros customers
Insights, tips, news, and more from our team to yours
Case studies with successful customers to see how they did it
Technical overviews and links to developer documentation
Join us for webinars and in-person events
Integrations to connect with your customers, wherever they are
Guides, tipsheets, ebooks, on-demand webinars, & more
Policies, resources, certifications, and updates on our commitment to data security & compliance
2023 KHOROS KUDOS AWARD WINNER
To connect in a relevant way with its ever-changing member base, and reach a new generation of millennial users, AAA designed a revamped social media program structure built to scale across teams, departments, and its network of 32 motor clubs and more than 1,000 branch offices. Their goal was to increase brand awareness and engagement, build a larger and more diverse Millennial following, and uphold their longstanding commitment to members.
“AAA is a membership organization, which means we have to be ready to connect with our members, in the channel of their choice, whenever they need us,” said Veronica Anjelica Duarte McCants, Social Media Senior Partner at AAA National. “This becomes a real challenge when you push out messages via multiple branches and departments that all need to engage members with varying priorities and needs. We needed to implement internal social media processes and systems that align our branches and empower them to deliver effective communications, and personalize interactions with their members across all the social media channels.”
Increased millennial following
more responses to social media conversations while decreasing average response handle time by 10.2%
in earned media value in 2022
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