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Social media is one of the most important tools of today’s marketers, and engagement with consumers is a big part of the reason. The marketing experts at Khoros wrote this guide to help marketers at companies of any size understand how to drive consumer engagement, which can lead to increased conversion rates and ultimately create sales. From non-profit marketers to B2B and B2C marketers alike, these strategies will improve engagement on all platforms.
This guide is for marketers and enterprises looking to improve their social media engagement strategy through intelligent, data based strategies with demonstrated ROI.
This guide provides best practices for social media, as well as three strategies for improving engagement: