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The information in this tipsheet was shared in a breakout session during Khoros Engage, held September 9 - 11, 2019 in Austin, Texas.
Demonstrating the ROI of your brand’s engagement on digital platforms isn’t always simple — there isn’t necessarily a straight line between how you engage with customers and the effect on your organization’s bottom line. In fact, just 17% of marketing agencies say that they can provide an accurate read on social ROI. But even if proving the ROI of customer engagement isn’t simple, it’s possible.
You know your team’s social media activities add brand value, and in this tipsheet you’ll learn ways to demonstrate the value of customer engagement to your organization as a whole, including:
Learn other important tips when you download the Proving the ROI of Customer Engagement tipsheet.