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The information in this tipsheet was shared in a breakout session during Khoros Engage, held September 9 - 11, 2019 in Austin, Texas.
Today, negative and damaging news about a brand has the potential to spread quicker than ever, and persist even longer — all to a much wider audience. While we all hope a crisis won’t rear its ugly head, it’s not a matter of if it will happen, but when. How brands plan for, manage, and engage their audiences throughout an issue can determine how the brand is perceived moving forward.
In this tipsheet, you'll learn great tips to help your brand be prepared, including:
Learn other important tips when you download the Crisis Management in the Digital Age tipsheet.