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NEWS

Mar-14-2024

Five steps to replacing Social Studio in 2024 — Don’t forget #2!

Khoros Staff

Salesforce will shut off its social media suite, Social Studio, on November 18, 2024. Customers will lose access to the platform and all their customer data after that date or at the end of their contract, whichever comes first.

1. Work out when your access is being shut down

Salesforce will shut down Social Studio on November 18, 2024. However, if your contract with Salesforce Social Studio ends before that date, you will lose access when your contract ends.

If you are a Salesforce Social Studio user today, you will no longer have access to the platform on November 18, 2024, or at the end of your contract, whichever comes first.

2. Download all your data from Salesforce Social Studio

With Social Studio’s shutdown, all associated customer data will be deleted once your contract ends. Salesforce recommends that you retrieve all your Social Studio data at least 90 days before the end of your contract.

Refer to this guide to understand the steps you need to take to download your data.

3. Evaluate replacement vendors

Social media management software is a crowded market, and evaluating vendors can initially seem overwhelming.

To replace Social Studio with an even better solution, consider these five areas of questioning:

1. Features and capabilities: are they robust enough for your needs? Are they customizable? Are they leveraging AI?

Khoros was named Leader in the Forrester Wave Social Suites - and we’re bringing innovative AI capabilities to social media teams.

2. What about Salesforce Integration?

We know you do not want to lose your data sync with Salesforce and that’s why we launched Khoros CRM Connector, a unique connectivity to Salesforce so your customer information remains coherent and consistent.

3. What does the migration process look like?

Our team of experts has migrated countless enterprise customers to Khoros; here’s what you can expect if you choose to work with us.

4. Could you connect me with some happy customers using your software?

With 20 years of experience in social media management, Khoros has extensive customer references available. Our team can also arrange customer reference calls with current customers from your industry.

5. What does support look like from a product and a thought leadership standpoint?

Khoros offers expert training, deployment, ongoing support, and complimentary product coaching. Our in-house experts will also ensure you are always up to date with the latest social media trends: you will get access to our blogs, newsletters, online and in-person events.

Your toolkit to braving the social media wilderness

4. Onboard with your new vendor of choice

You have chosen your new partner and the contract is signed. Now is the time to prepare for onboarding.

Here are some critical steps to ensure an effective onboarding process:

  1. Group your teams into cohorts and plot the deployment of those cohorts over time. A detailed timeline will help your internal teams better understand the timing of the transition and how they should dedicate resources accordingly.

  2. Define your business needs and exact requirements: When your business requirements are clearly outlined, ensure the platform is configured to align with them. Your piloting team should be an integral part of this stage to enable optimal configuration with your business requirements.

  3. Create a training plan: For a successful migration, a professional learning advisor must work with your teams to develop a specific program tailored to your needs.

5. Get started!

You are now enabled on your new platform of choice.

Read on for more information on why Khoros is the best alternative to Salesforce Studio.

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