Khoros has been certified as a software vendor committed to transparency and ethical review management
AUSTIN, Texas (July 28, 2020) — Khoros, a global leader in digital-first customer engagement software, today announced that TrustRadius has recognized Khoros with its inaugural TRUE program certification. The accreditation awards Khoros for being Transparent, Responsive, Unbiased, and Ethical (“TRUE”) in sourcing and using customer reviews across its full product portfolio — Khoros Care, Khoros Communities, and Khoros Marketing.
Khoros’ customers have always been at the heart of its business, and it’s reflected in the company’s core values and mission to help brands create customers for life. Khoros understands that customers are its most valuable asset. Being honest with customers and open to customer feedback enables Khoros to strengthen bonds of mutual trust and respect, while also ensuring success for both Khoros and its customers.
“It is a great honor to receive the TRUE certification from TrustRadius,” said Jack Blaha, CEO of Khoros. “Our partnership with our customers is invaluable, and it’s why we encourage them to candidly share their feedback — no matter the review. By listening to our customers, we are able to learn, grow and innovate to help our customers succeed in building strong digital relationships.”
As the most trusted review site in the business technology industry, TrustRadius maintains an ongoing commitment to high-quality, detailed, and unbiased reviews that help buyers make great decisions. TRUE is the newest innovation to differentiate leading vendors in the B2B technology industry.
To qualify for TRUE, Khoros has committed to:
- Provide equal opportunity for product users to share honest feedback in reviews;
- Disclose how Khoros sources reviews and uses incentives;
- Read all published reviews and respond when necessary;
- Represent review content accurately in sales and marketing materials;
- Disclose the use of intent data for marketing purposes.
Khoros is a global leader in digital-first customer engagement software. We build enterprise software for digital customer service, online brand communities, and social media management — differentiated by award-winning services with 20+ years of experience. Over 2,000 brands, including 52 of the Interbrand 100 companies, use Khoros to create customers for life. Khoros has over 10 industry awards from TrustRadius, Stevie Awards, G2, and more. Khoros, built from Spredfast and Lithium, is part of Vista Equity Partners with nine offices globally.
TrustRadius is the customer voice and insights platform that helps tech buyers make great decisions, and helps technology vendors acquire and retain great customers. Each month, over half a million B2B technology buyers use over 222,000 verified reviews and ratings on TrustRadius.com to make informed purchasing decisions. Headquartered in Austin, TX, TrustRadius was founded by successful entrepreneurs and is backed by Next Coast Ventures, Mayfield Fund, and LiveOak Venture Partners.