Editor's Note: This post was originally created by Spredfast before the Spredfast + Lithium (now Khoros) merger.

Whether you are hosting a live awards show or broadcasting the championship game, you always want to deliver a one-of-a-kind experience to fans and viewers.

Incorporating social experiences into your big show before, during, and after the event brings fans closer to the action — driving viewership, engagement, and affinity while also creating unique sponsorship opportunities.

This season’s hottest looks include:

  • The Social Stadium — Connect fans in-venue and drive out-of-venue awareness with social games.
  • On-Air Social Insights — Visualize real-time social data from multiple channels on-air to add value and even influence the outcome of your broadcast.
  • Social Replay — After the credits have rolled, extend the lifetime of your event by driving engagement with your great content.