User reviews ranked Khoros’s industry-leading social media management and social listening platform a top solution for social engagement
AUSTIN, Texas (March 14, 2023) — Khoros, an award-winning leader in digital-first customer engagement software and services, today announced it has been named a champion in SoftwareReviews’ 2023 Emotional Footprint for Social Media Management - Enterprise Software for the second consecutive year. The Emotional Footprint recognizes the top enterprise software companies using authentic user reviews to evaluate and rate products based on emotional response ratings from IT and business professionals.
“As a partner to industry-leading enterprise companies, we know brands must stay one step ahead in competitive markets within a rapidly changing digital engagement landscape,” said Chris Tranquill, CEO at Khoros. “We are honored to be recognized for the second consecutive year as a champion of social media management by SoftwareReviews and, by extension, our customers for providing the solution they need to create thoughtful, seamless customer experiences on every channel.”
Brands need the right social media management platform to help them connect with their customers, measure what matters, and foster a consistent brand voice across the multitude of social channels available. Choosing the right platform from real user feedback is essential for an informed choice and a successful online presence. The Emotional Footprint captures 27 dimensions of the vendor-client relationship to evaluate product effectiveness, capabilities, product features, and overall client satisfaction to help companies make the decision of the best platform for them. SoftwareReviews tracks user responses across five different categories, including purchasing, service experience, product impact, vendor strategy, and conflict resolution, for the most holistic and unbiased evaluation. The Net Emotional Footprint score, which helps determine the top software providers, is calculated by subtracting the percentage of negative reviews from the percentage of positive reviews and represents the overall user sentiment.
Overall, Khoros ranked:
1st for Customer Experience with a score of 9.2 out of 10
1st for the Net Emotional Footprint, the aggregated emotional response to 25 questions with a Net Emotional Footprint score of +96 out of 100
2nd in the Value Index, which captures user satisfaction with their software given the costs they are paying, with 90 out of 100
Strongest Positive Emotions reported were Helps Innovation (100%) and Includes Product Enhancements (100%), among others
For more information about Khoros’s award-winning digital customer engagement platform, visit khoros.com. To read SoftwareReview’s Social Media Management - Enterprise Emotional Footprint Report, visit here.
About Khoros
Khoros’s award-winning customer engagement platform helps over 2,000 global brands, including one-third of the Fortune 100 companies, create customers for life. With over 20 patented technologies, Khoros connects every facet of customer engagement, including digital contact centers, messaging, chat, online brand communities, CX analytics, and social media management. Combined with our top-rated services, the Khoros platform enables brands to connect with customers throughout their entire digital journey.
Khoros powers more than 500 million daily digital interactions and leverages AI to turn these interactions into actionable insights. Primarily owned by Vista Equity Partners, Khoros is recognized as one of the Best Places to Work both nationally and locally across our 11 offices around the world. For more information, visit khoros.com.
About SoftwareReviews
SoftwareReviews empowers organizations with the best data, insights, and advice to improve the software buying and selling experience.
For buyers, SoftwareReviews' proven software selection methodologies, customer insights, and technology advisors help maximize success with technology decisions. For providers, the firm helps build more effective marketing, product, and sales processes with expert analysts, how-to research, customer-centric marketing content, and comprehensive analysis of the buyer landscape.
SoftwareReviews is a division of Info-Tech Research Group, a world-class technology research and advisory firm.
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MEDIA CONTACT:
Grace Vredingburgh
pr@khoros.com