CUSTOMER STORY

Three Ireland

Three Ireland transforms it’s digital strategy to help customers overcome challenges.

Three ireland listing

EXECUTIVE SUMMARY


With over 3.7 million customers, Three Ireland is Ireland’s largest mobile telecommunications provider. The company strives to support a better-connected life for its customers through its products, services, and mobile network. To deliver its award-winning service, Three Ireland keeps a pulse on common customer concerns.

Post-COVID, that meant creating an in-store experience that matched its digital service platform and guiding customers to faster solutions using chatbots and always-on group hubs. As a result of Three Ireland’s customer attentiveness, the company’s “Right First Time” customer scores increased by 9% and its net promoter score saw 7.3% growth.

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“At Three, we always challenge ourselves to do better for our customers. We strive to provide them with a better-connected life through meaningful products, best-in-class service and a connected network experience”

– Patrick OBrien, Digital Services Lead at Three Ireland

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