Harmonizing innovation: The rhythms of the Spotify community

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There is a lot to unpack in this Spotify community presentation: How their contact rate keeps declining despite a growing number of subscribers, how they measure success for new features and releases, and how the Spotify community supports their business goals.

574 million—that is the number of monthly active users in the Spotify community at the end of Q3 2023.

Jamie Johnston is a writer, editor and people manager with a background in multi-channel digital content deployment and design, community management, social media, print journalism and communications.