Driving conversions, leads, and sales on social media

Why we created this guide

Social media is one of the most important tools for today’s marketers. The marketing experts at Khoros wrote this guide to help marketers at companies of any size understand how to drive consumer engagement, increase conversion rates, and ultimately create sales. From non-profit marketers to B2B and B2C marketers alike, this guide will improve marketing ROI.

Who it’s for

This guide is for marketers and enterprises looking to improve their social media performance through intelligent, data based strategies with demonstrated ROI.

What you’ll learn

This guide provides three strategies for improving social media performance:

• Monitoring and engaging across channels
• Maximizing existing assets
• Increasing advocacy